Driving new development sales through quality buyer leads
Objective
Mods @ Willows is a brand new residential complex in the heart of Pretoria East’s Equestria, offering modern, contemporary living at affordable prices - ideal for investors and first time home buyers. RE/MAX Infoglobe’s Nerine Geldenhuis approached Flow to assist with capturing new buyer leads for this development when it came onto the market.
50%
more quality leads generated than traditional sales portals
7
properties sold
5.5x
return on investment
Solution
Flow ran a precisely targeted campaign to drive high quality sales leads directly to Nerine’s phone. Using Facebook’s carousel ads, Flow was able to generate more buyer leads than ever before - achieving 50% more quality leads than commonly used online sales portals. As a result of this campaign, Nerine sold 7 properties in the Mods @ Willows complex, equating to an impressive 5.5x return on investment.
Products used
FlowFuel
Buyer Lead ads
Branded Lead Page
Exclusively showing your listings and brand
Audience Building
Flow Facebook base
Instant Lead Alerts
SMS & email notifications straight to your phone
"I have enjoyed working with the Flow leads and have seen a number of them turn into Sales. The quality of the leads are good, in fact I found them to be a better quality than the old-school platforms. Flow has done the heavy lifting for me and brought my campaign to life with minimal effort from my side.”
Nerine Geldenhuis
RE/MAX Infoglobe Sales Associate
Want to see how Flow can help you find quality buyers and tenants, introduce you to landlords or sell your properties?
Book a demo